The diffusion line of Balmain

During Paris Fashion Week in September, the new Pierre Balmain Diffusion line was launched.
During Paris Fashion Week in September, the new Pierre Balmain Diffusion line was launched. The collection still shows the signature of the Balmain brand with lots of easy-wearing rock tinged classics. But it does not carry the same price tag! The pieces range from $172 (for tops) to $1,300 (for formal wear), which makes it more accessible then the main line - a Balmain t shirt costs around $1,500. The diffusion line will be available in stores in December.

To introduce the Pierre Balmain's Diffusion line (the more affordable collection of Balmain Fashion house), 2 sneak peak movies were released with Model Abbey Lee Kershaw and her band Our Mountain, dressed in various Balmain outfits, being followed trough New York while preparing for a performance. The final and full movie was shown at the catwalk show during Paris Fashion week

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